PRESENT

     President, Kevin Mitchell Group

     Chairman & Founder Business Travel Coalition, Inc.

PAST

     Vice President at CIGNA Corporation

EDUCATION

     Saint Joseph's University; 1980 Bachelor’s Degree in International Relations

PUBLIC PROFILE

http://www.linkedin.com/in/btckevin

SUMMARY

Mitchell has acquired some 40 years of experience in the restaurant, hospitality, meetings, sports management, business  aviation and business travel industries. For the past 17 years, and currently, Mitchell continues in his role as Business Travel Coalition chairman where he successfully leads advocacy campaigns in North America, Europe and Asia. He advises travel management companies in raising marketplace profiles and acquiring new clients; counsels and helps lead start-up companies in the airline, telepresencing, Trusted Traveler and mobile technology travel industry segments; and maintains a self-contained media outlet through a community of 40,000 travel industry, government and press officials around the world. 

PAST EXPERIENCE

With support from CIGNA Corporation and 16 other major corporations Mitchell founded the Business Travel Contractors Corporation (BTCC) in 1994 as a corporate buying group to advance fundamental reforms to the airline industry distribution system. The broad industry shift to net airfares and travel agency fee-based pricing during the 1990s in the U.S., Europe and around the world were initiatives BTCC introduced and advanced. In 1996, the Business Travel Coalition (BTC) was formed as a complimentary advocacy organization to represent the interests of the corporate managed travel community.

Vice President, CIGNA Corporation, 1982 – 1994 

Consistently ranked as one of the top three performers in his division, Mitchell was promoted 9 times during his 12-year career with CIGNA for directing successful efforts, accomplishing management goals, resolving major problems and achieving targeted results. He managed 200 staff in multiple locations including: 

     • Corporate Travel 
     • Business Aviation 
     • Meetings and Incentives 
     • Corporate Event and Sport Marketing 
     • Division Communications
     • Corporate Safety 
     • Eagle Lodge Conference Resort

While with CIGNA, Mitchell developed and controlled operating and capital budgets of $35 million; purchased $80 million in business travel and entertainment services; enhanced the value of $100 million in physical assets; managed business aircraft fleet; negotiated the purchase and completion of aircraft; and spearheaded CIGNA's 200 year anniversary program.

SPECIALTIES

     General management

     Organizational / staff / team development

     Research & analysis

     Strategic / operational planning

     Business plans

     Marketing strategy development

     Media planning

     Operating & capital budgeting / control 

     Government lobbying

     Public & press relations

     International media events

     Group marketing / symposia

     Corporate / executive communications

     Presentations & educational workshops

     Business writing & publishing